Haowa Bello

- Haowa Bello, MD/CEO Madame Coquette Nig. Ltd

Before I joined BET, Madame Coquette was already 7 years in business but we were still a startup. We make quality handbags – 70% handmade and 30% machine finished. Madame Coquette was a struggling business before I came into BET which is why I can’t stop emphasizing on how beneficial the program was and still is to me today.

BET taught me that it is possible to run a successful business, it taught me magic. The 3 to 6 months of training were the most useful periods of my business life. My relationship with my staff changed, the way I interact with my customers is different, the way we produce our bags are different, all thanks to BET. After my training, I moved up from a startup to a fairly well-run business because I had learnt to put structures, policies and things in place. Diamond Bank is every SMEs dream bank; Diamond Bank is innovative, supportive and wants to help.

"BET taught me that it is possible to run a successful business, it taught me magic"

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